Local SEO is the process of optimizing your website and online presence so that your business appears prominently in local search results. One of the most important aspects of local SEO is keyword research. Keyword research is the process of identifying the keywords and phrases that people are using to search for businesses like yours. … Read more
But the truth is that most people don’t understand how to do proper keyword research. And it stems from not understanding the core principle of keyword research, search intent. What is Search Intent? It’s simply what a searcher wants to achieve when using Google. By understanding the searcher’s end goal, you can deliver the perfect … Read more
March 13, 2014 | Posted by Shiri Berzack Google has added official tour and performance dates to the knowledge graph when searching for a musical artist. This gives the musicians another platform to promote their live performances and gives users more information by simply viewing a SERP, rather than having to look through … Read more
Are you wondering how to add a profile picture to your WordPress site? To establish an online presence, it’s essential to have a well-designed WordPress profile that’s visually appealing to viewers. One key element to achieving this is by adding a profile picture. Not only does it serve as a representation of yourself or your brand, but … Read more
Omi Sido Google Analytics 4 (GA4) is one of the essential tools for an SEO specialist. This free service tracks the effectiveness of website promotion and collects statistics on user interaction with web pages. However, it is not all-powerful. Reports in GA4 provide limited information, making them more suitable for evaluating the work done rather … Read more
In the competitive world of online business, it’s important to stay ahead of the curve. One way to do this is by understanding what your competitors are doing. Competitor keyword analysis is the process of gathering information about the keywords your competitors are targeting, the content they’re creating, and the backlinks they’re building. This information … Read more
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