The March 2024 Core Update. What to know and how to adapt. – Marie Haynes

The March 2024 Core Update. What to know and how to adapt. – Marie Haynes

The March 2024 Update has finally finished rolling out. It will take some time before we fully understand the changes that we have seen in rankings. What’s most important to know: Google called the March Core and spam updates “an evolution in how [they] identify the helpfulness of content.” (See below for my thoughts on … Read more

7 Best AI SEO Tools to Boost Your Website’s Visibility » Rank Math

7 Best AI SEO Tools to Boost Your Website’s Visibility » Rank Math

Search engine optimization (SEO) is important for the success of any website or business. However, traditional SEO methods are time-consuming and involve tasks such as keyword research, creating SEO-friendly content, and implementing advanced techniques. Fortunately, with the rise of artificial intelligence (AI), you can now streamline the SEO process like never before with the help … Read more

Did Google really lose search market share to Microsoft Bing in April?

Did Google really lose search market share to Microsoft Bing in April?

Statcounter has updated its search engine market share stats for April – and the results are shocking. If they’re true. I’m doubtful – but hoping Statcounter will confirm whether these numbers are indeed accurate. By the numbers. Google’s U.S. search market share in the U.S. fell to 77.52% in April, down from 86.94% in March and … Read more

Boost CPG Rankings on Google – Small Budget Tips

Boost CPG Rankings on Google – Small Budget Tips

You’ve probably noticed some brands clinging to the top of search results. It’s not magic (though maybe a slight mystery). It’s about strategic planning, patience, and understanding search engine optimization (SEO). Ranking high might seem like it requires a bottomless budget, but here’s the good news: it’s absolutely possible on a small budget.  Successful SEO … Read more

Holistic B2B Marketing: How To Drive Pipeline With A Silo-Free Strategy

Holistic B2B Marketing: How To Drive Pipeline With A Silo-Free Strategy

When it comes to B2B strategy, a holistic approach is the only approach.  Revenue organizations usually operate with siloed teams, and often expect a one-size-fits-all solution (usually buying clicks with paid media).  However, without cohesive brand, infrastructure, and pipeline generation efforts, they’re pretty much doomed to fail.  It’s just like rowing crew, where each member … Read more

What Are Canonical URLs: An In-Depth Guide for SEOs

What Are Canonical URLs: An In-Depth Guide for SEOs

A canonical URL is the original or primary version of a webpage. If your site hosts multiple pages with similar or identical content, the canonical URL is the one you want search engines to index. While search engines ultimately determine which URL they consider canonical, you can influence this decision by adding the “rel=canonical” link … Read more

Dear Google. Please do more to help the website owners impacted by HCU and March Core. – Marie Haynes

Dear Google. Please do more to help the website owners impacted by HCU and March Core. – Marie Haynes

Dear Google. If you are reading this, I’d ask that you do more to help the business owners who have been impacted by the March Core Update and September helpful content updates to understand what is happening or what direction to take. I know so many good, hardworking people who are struggling immensely right now … Read more

Inclusive Marketing: Connecting With Diverse Audiences for SEO Success

Inclusive Marketing: Connecting With Diverse Audiences for SEO Success

Effective Search Engine Optimization (SEO) is all about maximizing your chances of landing on the front page when folks search for your product or service.  In the past, this meant you could take an aggressive approach to keyword marketing to rise through the ranks. While keywords haven’t gone away, SERP algorithms like Google … Read more

Social media & sharing icons powered by UltimatelySocial
error

Enjoy Our Website? Please share :) Thank you!