In a substantial March 2024 Core Update, Google has unveiled a multi-pronged crackdown on unoriginal and manipulative web pages. This mega-update promises to reduce unhelpful content in search results by a staggering 40% and appears to be targeted right at AI-generated content via ChatGPT.
In conjunction with this update, Google has also updated its spam policies, introducing strict measures against shady practices like scaled content abuse, site reputation abuse, and expired domain abuse. With these new guidelines, Google is sending a clear message: quality, authenticity, and user satisfaction reign supreme in the world of search.
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Want to dive deeper into the details of this massive update? Check out the whole article here.
