Dreamforce Takeaways for Financial Services: Finance Top 5 / Blogs / Perficient

Dreamforce Takeaways for Financial Services: Finance Top 5 / Blogs / Perficient

Dreamforce 2023 is the largest and most anticipated Salesforce event of the year. It’s a place where Trailblazers from all over the world come together to learn, network, and be inspired. One of the key themes of this year’s conference was the future of finance. Salesforce CEO Marc Benioff and others talked about how AI … Read more

Search News Buzz Video Recap: Google September Helpful Content Update Done, SGE Updates, Links Not A Top Ranking Factor, Bing Hiding Ads & Google’s 25th Birthday

Search News Buzz Video Recap: Google September Helpful Content Update Done, SGE Updates, Links Not A Top Ranking Factor, Bing Hiding Ads & Google’s 25th Birthday

This week in search, Google finished rolling out the September 2023 helpful content update, which seemed to target SEO-first, search engine-first content in a big way. Google won’t be rolling back that update, if you were wondering. Google SGE got an update, too, with new, improved responses, safer responses, and also the “about this result” … Read more

Top 3 Recent Enhancements for Oracle Enterprise Data Management / Blogs / Perficient

Top 3 Recent Enhancements for Oracle Enterprise Data Management / Blogs / Perficient

Oracle’s list of new features for EDM (Enterprise Data Management) in the September release are quite long. It seems they’ve really focused on a few key areas to ensure an improved experience for the business user. Follow below as we take a look at three of the features which we believe are most beneficial to … Read more

Top Content Marketing Solutions for Boosting Efficiency and ROI

Top Content Marketing Solutions for Boosting Efficiency and ROI

Content is a vital part of most marketing strategies.  But without the right tools, trying to create compelling, effective content can feel like a slow and frustrating game. One that eats into time and money better spent on more efficient strategies. In this article, you’ll learn about the best content marketing solutions for creating an … Read more

CRM Marketing: Definition, Tips, and Top Tools

CRM Marketing: Definition, Tips, and Top Tools

What Is CRM Marketing? Customer relationship management (CRM) marketing is a strategy that includes mindfully managing interactions with prospective and current customers throughout the sales process to promote positive perception of your brand.  With CRM marketing, you can leverage data to create personalized communications. The goal is to build lasting relationships with the recipients. This … Read more

Links are not a top 3 Google Search ranking factor, says Gary Illyes

Links are not a top 3 Google Search ranking factor, says Gary Illyes

In 2016, Andrey Lipattsev, a Google search quality senior strategist, said links pointing at your site were one of the top three Google Search ranking factors (along with content and RankBrain). In 2023, that is no longer the case, according to Gary Illyes, an analyst on the Google Search team, speaking at Pubcon Pro in … Read more

Top SEO Tips From Ex-Googler Kaspar Szymanski #61 – SEOSLY

Top SEO Tips From Ex-Googler Kaspar Szymanski #61 – SEOSLY

SEO Podcast #61: Interview with Kaspar Szymanski Episode #61 of the SEO Podcast by #SEOSLY features an SEO expert, Kaspar Szymanski, former senior member of the famed Google Search Quality team. I invite you to subscribe to the SEO Podcast by #SEOSLY to keep learning SEO with me and the SEO experts I interview. Watch … Read more

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