Oracle’s Updates Cloud EPM Data Integration UI / Blogs / Perficient

Oracle’s Updates Cloud EPM Data Integration UI / Blogs / Perficient

If you’ve been following Oracle’s monthly updates for Cloud EPM, then you are aware that they had previously announced that the Data Management user interface was slowly being replaced with the newer Oracle Data Integration screen (found under the Data Exchange tile). The move does not mean the deprecation of functionality overall, but rather an … Read more

Search News Buzz Video Recap: Google September Helpful Content Update Done, SGE Updates, Links Not A Top Ranking Factor, Bing Hiding Ads & Google’s 25th Birthday

Search News Buzz Video Recap: Google September Helpful Content Update Done, SGE Updates, Links Not A Top Ranking Factor, Bing Hiding Ads & Google’s 25th Birthday

This week in search, Google finished rolling out the September 2023 helpful content update, which seemed to target SEO-first, search engine-first content in a big way. Google won’t be rolling back that update, if you were wondering. Google SGE got an update, too, with new, improved responses, safer responses, and also the “about this result” … Read more

Google Rolls Out Updates To The Search Generative Experience Including Algorithm Improvements

Google Rolls Out Updates To The Search Generative Experience Including Algorithm Improvements

Google has rolled out some updates to the Search Generative Experience (SGE) the company announced on its blog. One update is that SGE should now respond with higher-quality, more accurate responses, the second update is to write responses on sensitive topics based on Google’s quality and safety principles. Google also released the about this result … Read more

How to communicate Google core updates to executives

How to communicate Google core updates to executives

Google releases broad changes to their ranking algorithms several times a year, which can cause major shifts in websites’ search visibility and traffic. When updates roll out, it’s important to keep stakeholders and business partners informed on the update, timing, and potential impacts so that you can highlight your team’s work. As an SEO, your … Read more

Google Updates Charts & Content On Analyzing Organic Search Traffic Drops

Google Updates Charts & Content On Analyzing Organic Search Traffic Drops

A few years ago, Google’s Daniel Waisberg wrote two blog posts, one on analyzing Google Search traffic drops and the other on optimizing website performance with a Search Console bubble chart. Both those blog posts are now new evergreen Google search help documents with significant changes to the content and illustrations. The new documents are … Read more

Google Helpful Content Update’s Last Surge Of Ranking Fluctuations?

Google Helpful Content Update’s Last Surge Of Ranking Fluctuations?

Over the past couple of days, I’ve seen more chatter of ranking movement for those SEOs initially impacted by the September 2023 helpful content update. I wonder if this is the last push, the last surge, of this helpful content update before Google says this update is done rolling out. This update seemed to wreak … Read more

Search News Buzz Video Recap: Google Helpful Content Update Hits, New Bard Features, Bing Webmaster Tools Updates & Quality In Search

Search News Buzz Video Recap: Google Helpful Content Update Hits, New Bard Features, Bing Webmaster Tools Updates & Quality In Search

Google’s helpful content update is still rolling out, and the SEO chatter is super heated this week, with tons of sites reporting huge drops. But the Google tracking tools are not showing heated weather, in fact, they are super calm. Google clarified that the helpful content update does not yet demote hosted third-party content. Google … Read more

Helpful Content Updates: What Do They Mean for Your SEO?

Helpful Content Updates: What Do They Mean for Your SEO?

Google launched an update to its Helpful Content Update in September 2023, which is expected to roll out fully by the end of the month. Among the key changes are: Relaxed guidance on AI-generated content A crackdown on third-party content A stern eye on fake freshness Better guidance for self-assessing content helpfulness Compared to previous … Read more

Vlog #241: David Iwanow On Big Companies With Google Algorithm Updates & SEO Agencies Tactics

Vlog #241: David Iwanow On Big Companies With Google Algorithm Updates & SEO Agencies Tactics

In part one, we got to learn about David Iwanow and why it is important to reinvent yourself in this space, over and over again. In part two, we talked about Google algorithms and he said even though they are so big they still need to deal with the Medic update and core updates. They … Read more

Google search antitrust trial updates: Everything you need to know (so far)

Google search antitrust trial updates: Everything you need to know (so far)

Google is on trial for allegedly using underhand tactics to ensure it stays the world’s leading search engine. The U.S. Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. These multibillion-dollar deals gave … Read more

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