Pi Datametrics Unveils Powerful Technical SEO Widget Powered By Lumar

Pi Datametrics Unveils Powerful Technical SEO Widget Powered By Lumar

Pi Datametrics and Lumar are pleased to announce the launch of a powerful new technical SEO widget seamlessly integrated within the Pi Datametrics dashboard. This innovative solution merges the strengths of both platforms, offering a centralized location for SEOs to drive holistic SEO by identifying and addressing critical website issues while simultaneously leveraging valuable strategic … Read more

YouTube unveils 3 new updates, including live stream reaction analytics

YouTube unveils 3 new updates, including live stream reaction analytics

YouTube unveiled three new updates for content creators, intended to provide them with a deeper understanding of their audience and enhance the user experience they offer. These updates include: Live stream reaction analytics. New and returning viewer impression breakdown. The ability to live stream to YouTube in HDR. Live stream reaction analytics. YouTube is introducing … Read more

Microsoft unveils key Performance Max updates and Smart Shopping sunset timeline

Microsoft unveils key Performance Max updates and Smart Shopping sunset timeline

Microsoft confirmed the timelines for the introduction of key automated features like conversion value rules and video assets to Performance Max. Additionally, the tech giant provided additional insights into the deprecation timeline for Smart Shopping campaigns, which is set to begin in Q3 of this year. Why we care. If Microsoft can provide a product … Read more

YouTube unveils 4 new features, including Tagged Product error notifications

YouTube unveils 4 new features, including Tagged Product error notifications

YouTube announced a series of updates aimed at simplifying content management and monitoring for creators. These updates include: Notifying creators when issues prevent tagged products from being displayed. Making it easier for viewers to access subscribed content. Launching a Clips Library. Extending the “known issues” filter chip to Studio mobile. Tagged product issues. YouTube now … Read more

Google unveils new ad tools and updates for mobile app developers

Google unveils new ad tools and updates for mobile app developers

Google announced a range of new advertising tools and solutions for mobile app developers at the Games 2024 Developer Summit, including: AI asset suggestions. Real-time bidding buyers. Upgraded mediation toolkit. Improved A/B testing. Immersive in-game ads. Geo-based, controlled experiments. The tech giant said the updates have been designed to “enhance creativity, diversify revenue and make … Read more

Microsoft unveils new tool to make cross-border advertising easier

Microsoft unveils new tool to make cross-border advertising easier

Microsoft announced a new feature to simplify cross-border advertising for retailers. The tech giant’s latest tool, Feed Labels, is set to launch in mid-March and is anticipated to be fully rolled outl by the end of the month. What are Feed Labels? With Feed Labels, you can organize products from different feeds by using common … Read more

Google unveils major changes to ensure Digital Markets Act compliance

Google unveils major changes to ensure Digital Markets Act compliance

Google announced several upcoming changes aimed at ensuring compliance with the European Union’s Digital Markets Act (DMA), which is set to take effect this week. Why we care. New rules coming into effect may impact businesses, particularly with adjustments to Google SERPs potentially leading to reduced traffic for direct suppliers such as hotels and restaurants. … Read more

Google unveils major Search Partner Network update as it removes opt-out option

Google unveils major Search Partner Network update as it removes opt-out option

Google is giving advertisers more control over ad placement within the Search Partner Network. From March 4, advertisers using Performance Max will have access to impression-level placement reporting of Search Partner Network sites. Additionally, if you exclude certain ad placements at the account level, it will now apply to the Search Partner Network, as well … Read more

Google unveils Merchant Center updates to improve delivery times

Google unveils Merchant Center updates to improve delivery times

Google announced a Merchant Center processing update designed to help brands offer customers more precise estimated delivery times. Starting April 9, Google will leverage the minimum and maximum attributes for processing time within your product data for both Shopping ads and free listings. Why we care. The timing of deliveries plays a crucial role in … Read more

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