10 Small Business Trends for 2024

10 Small Business Trends for 2024

What will the rest of 2024 bring for small businesses? In this guide, we’re covering 10 of the hottest small business trends you should keep an eye on.  They focus on different aspects of business—from digital marketing to workforce management.  Let’s get started. 1. More Consumers Will Involve Sustainability in Purchasing Decisions Consumers are growing … Read more

KPIs vs. Metrics: The Key Differences for Business Success

KPIs vs. Metrics: The Key Differences for Business Success

What Are Key Performance Indicators (KPIs)? Key performance indicators, also known as KPIs or KPI metrics, are specific and measurable goals that focus on the bigger picture for your business. They help you evaluate whether your business is on track for achieving success. And are actionable, attainable, and time-bound. An example of a KPI is, … Read more

Google Business Profiles Ordering Disabling Providers

Google Business Profiles Ordering Disabling Providers

Google has updated the Google Business Profiles requirements for ordering or delivery providers to require them to add instructions on how to remove that service from a Google local listing. Claudia Tomina posted on X saying, “Google now requires third-party integrations to provide a “remove provider link” for easy removal from your Google Business Profile.” … Read more

Google Business Profiles Adds Activities & Events In Dashboard

Google Business Profiles Adds Activities & Events In Dashboard

Google has added the ability to add activities and events to the Google Business Profiles dashboard. This is a quick form to add upcoming events or activities to your business quickly. Here is where you can highlight activities that you run that may direct more people to your venue. This was spotted by Mike Blumenthal … Read more

Local business listings with Schema.org structured data

Local business listings with Schema.org structured data

One of the things you can do to present your local business better in search results is Schema.org data for rich snippets. Adding structured data to your site can help search engines understand your business and how it performs. For this reason, you must add your NAP details, store/location map, reviews, and images. Find out … Read more

Google Business Profiles Being Destroyed Through Local Service Ads Loophole

Google Business Profiles Being Destroyed Through Local Service Ads Loophole

Google seems to have this loophole where you can essentially hijack or destroy a Google Business Profile that is also using Local Service Ads. What happens is if someone else links their Local Service Ads to that same Google Business Profile, the Local Service Ads will stop performing. There is a complaint about this in … Read more

How to Start an Ecommerce Business: A Simple 7-Step Guide

How to Start an Ecommerce Business: A Simple 7-Step Guide

Building a thriving ecommerce store demands hard work and dedication. Way before you set it up, you need to establish a solid foundation.  In this comprehensive guide, we’ve put together seven steps to help you build, launch, and market your ecommerce store. Along with actionable tips to see you succeed.  Here’s how to start an … Read more

Google Maps Launches AI-Powered Local Business Search

Google Maps Launches AI-Powered Local Business Search

Google is introducing an experimental feature in Google Maps that uses AI to help users discover local businesses that meet specific needs. AI-Powered Discovery The new feature utilizes large language ****** to analyze Google Maps’ database of over 250 million places, photos, ratings, reviews, and more. After entering a conversational search query, Google Maps will … Read more

62 Best Digital Marketing Tools to Scale Your Business in 2024

62 Best Digital Marketing Tools to Scale Your Business in 2024

Managing all your marketing activities doesn’t have to drain your time and energy.  Digital marketing tools can make everything from keeping track of your results to collaborating with teammates more effective and efficient. In this article, you’ll find our list of the 62 best tools for digital marketing in 2024. Which we’ve broken down into … Read more

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