Meta introduces generative AI video advertising tools

Meta introduces generative AI video advertising tools

New generative AI video creation tools for advertisers on Facebook and Instagram, Meta announced today. The tools are rolling out in Advantage+ creative and will be more widely available to advertisers early next year. Meta rolled out generative AI tools to resize images, change backgrounds and repurpose existing images to create multiple versions of ads in … Read more

Video: Google Ranking Volatility Record, Forbes Advisor Slapped, Bing Generative Search Experience & More

Video: Google Ranking Volatility Record, Forbes Advisor Slapped, Bing Generative Search Experience & More

We had more of the same Google ranking volatility but this time, we broke a record of the longest period of heated search ranking volatility ever. Google may have slapped Forbes Advisor with some sort of penalty. Bing generative search experience is now rolling out. I posted the big Google October 2024 webmaster report. Google … Read more

Bing Expands Generative Search Capabilities For Complex Queries

Bing Expands Generative Search Capabilities For Complex Queries

Microsoft has announced an expansion of Bing’s generative search capabilities. The update focuses on handling complex, informational queries. Bing provides examples such as “how to effectively run a one-on-one” and “how can I remove background noise from my podcast recordings.” Searchers in the United States can access the new features by typing “Bing generative search” … Read more

Bing expands generative search experience and Deep Search

Bing expands generative search experience and Deep Search

Microsoft announced a number of updates to Copilot today, specific to Bing Search, its generative search experience and Deep Search features are expanding more with this news. Generative search. Bing said it is now expanding its Bing generative search experience for “informational queries”, such as how-to queries. Some examples include  “how to effectively run a … Read more

55% Are Using Traditional Search Like Google Less Since Generative AI Products

55% Are Using Traditional Search Like Google Less Since Generative AI Products

The Information posted survey results of its 1,088 subscribers they surveyed and said that 77% said they are using traditional search engines like Google because of generative Al products. So I ran the same’ish poll on X and I got only 55% are using Google/traditional search less. Here is Amir Efrati posted on X, “it’s … Read more

How Generative AI is Transforming SEO Content Creation in 2024 | Seer Interactive

How Generative AI is Transforming SEO Content Creation in 2024 | Seer Interactive
How Generative AI is Transforming SEO Content Creation in 2024 | Seer Interactive


Generative AI has become the BIG thing in digital marketing. It feels like you can’t escape it, and it’s here to stay. Generative AI is influencing everything from everyday operations to more complex content creation strategies and design work. Its role in modern SEO is invaluable, offering the ability to quickly produce high-quality, relevant content that provides a unique perspective to your customers. While there are concerns about AI replacing jobs, its primary function is to create efficiencies, allowing marketers to focus on more strategic, human-centered tasks. 

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How to implement generative engine optimization (GEO) strategies

How to implement generative engine optimization (GEO) strategies

Generative AI is transforming how consumers discover and engage with content, making it essential for brands to rethink and adapt traditional SEO strategies. Leading this shift is generative engine optimization (GEO) – an evolution of SEO that leverages AI-driven insights to optimize content for visibility and authority across platforms like ChatGPT, Perplexity and Google’s AI … Read more

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