United States antitrust lawsuit against Google uncovers emails of executives from Google Search, Chrome and Ads discussing schemes for increasing ad revenue. There are two documents, one from 2019 that features top Google executives from Search, Chrome and Ads hatching plans for pumping up ad revenues before the end of the quarter. At one point … Read more
A new email was leaked as part of the DOJ investigation, this was from Jerry Dischler, the Vice President of Google Ads. The email was to Prabhakar Raghavan, who leads up all of Google Search including Google Search and Google Ads but also to the leads of the Chrome team. It seems to be asking … Read more
Fall is here, and that means holiday sales are right around the corner. Black Friday and Cyber Monday are two of the largest online shopping days of the year, with Cyber Monday 2022 breaking records with almost $12 billion in sales. These consumerist holidays are huge opportunities for businesses to rack up sales, so it’s … Read more
This week in search, Google finished rolling out the September 2023 helpful content update, which seemed to target SEO-first, search engine-first content in a big way. Google won’t be rolling back that update, if you were wondering. Google SGE got an update, too, with new, improved responses, safer responses, and also the “about this result” … Read more
Google Business Profile (GBP) performance metrics are an important piece of the local reporting puzzle. There’s great value in evaluating these insights not only for each of your locations but across your brand as a whole. We pull the cover back further by releasing trends and insights gleaned from our analysis of over 230,000+ enterprise … Read more
Google has rolled out some updates to the Search Generative Experience (SGE) the company announced on its blog. One update is that SGE should now respond with higher-quality, more accurate responses, the second update is to write responses on sensitive topics based on Google’s quality and safety principles. Google also released the about this result … Read more
Google today is adding its About this result feature to the AI-generated answers in the Search Generative Experience (SGE). What it does. About this result is meant to “give people helpful context, such as a description of how SGE generated the response, so they can understand more about the underlying technology,” according to Google. What … Read more
It is rare to see swag from the Google Search Central team but at one of the latest Google Search Central Live events Google gave out swag to attendees. The swag included water bottles, cups, hats, t-shirts, notepads, pens and more. Jealous? Here are some of the posts I found them at: Thrilled to have … Read more
Alt text is used to help computers read images. But can alt tags affect your organic search rankings? Read on to learn whether there is any connection between alt text and improved rankings in Google Image Search results. The Claim: Alt Text Is A Ranking Factor What is alt text? Alt text is an HTML … Read more
A few months ago we reported how it was nearly impossible for a trained SEM to spot the ad label on these Microsoft Advertising search ads on Bing Search. Well, now, Bing is testing not showing an ad label at all on these ads in Bing Search. Frank Sandtmann stumbled on these Bing search ads … Read more
421
229
714
826
543