Video: Google Helpful Content System, Reddit’s Google Deal, Product Variant Schema, Google Ads, Bing Search & Search Volume Predictions

Video: Google Helpful Content System, Reddit’s Google Deal, Product Variant Schema, Google Ads, Bing Search & Search Volume Predictions

Google spoke more about the time it takes to recover from a helpful content update and then said it is up to you to decide ice what old content is helpful or not. Google said it wants to reward the best content no matter the site size. Meanwhile, Google will now pay Reddit $60 million … Read more

Bing Search With Sub-Sitelinks

Bing Search With Sub-Sitelinks

Bing Search’s sitelinks can sometimes be expanded to see sub-sitelinks, deeper level sitelinks. This is something Google experimented from time to time but something Bing Search does on mobile right now, at least for me. Here is a screenshot of Bing with expandable sitelinks, as you can see, I clicked on the “images” sitelink and … Read more

Bing Search Tests Next Page & Refresh Page Instead Of Pagination

Bing Search Tests Next Page & Refresh Page Instead Of Pagination

Bing is testing replacing its search pagination bar at the footer of the search results with a “next page” button and a “refresh” button. This is instead of showing the number of pages of search results that you can click on. This was spotted by both Frank Sandtmann on Mastodon and Shameem Adhikarath on X. … Read more

Video: Google Update Brewing, Quality Improvements Still Coming, Ranking Confusion & Bing Deep Search

Video: Google Update Brewing, Quality Improvements Still Coming, Ranking Confusion & Bing Deep Search

For the original iTunes version, click here. This week we covered a new possible Google search ranking update that started brewing on Wednesday, February 7. Google’s Danny Sullivan said again, search quality improvements are coming in the near future. Google said it will clarify E-E-A-T and its search quality raters. Google explained the differences … Read more

Microsoft Testing New Copilot (Bing Chat) Upgrade Named Deucalion

Microsoft Testing New Copilot (Bing Chat) Upgrade Named Deucalion

Microsoft is officially testing a new version of the base model of Copilot (formerly known as Bing Chat), which they code-named Deucalion. Mikhail Parakhin from Microsoft confirmed this over the weekend, saying on X, “We are continually improving Microsoft Copilot, testing a new version of the base model in a flight.” Mikhail Parakhin said added, … Read more

Alphabet Google Ad Revenue Up 11% & Microsoft Bing Ads Revenue Up 8%

Alphabet Google Ad Revenue Up 11% & Microsoft Bing Ads Revenue Up 8%

Both Google Ads and Microsoft Advertising revenue were up this past quarter, year over year. Google ad revenue was up 11% and Microsoft Advertising revenue was up 8%. The previous earnings, Google ad revenue was up 9.5% and Microsoft ad revenue was up 10%. Either way, Google’s ad revenue of $65.52 billion trailed analyst estimates … Read more

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