You’ve got your Shopify store up and running, so now it’s time to welcome that traffic! Just roll out the red carpet and get those customers rummaging through the virtual shelves. Easy, right? Getting decent traffic is the hardest part of running an online store. Luckily, SEO can help you bring a steady stream of … Read more
A few years ago, Google’s Daniel Waisberg wrote two blog posts, one on analyzing Google Search traffic drops and the other on optimizing website performance with a Search Console bubble chart. Both those blog posts are now new evergreen Google search help documents with significant changes to the content and illustrations. The new documents are … Read more
Website traffic is the lifeblood of many online businesses. But how do you actually check it? And most importantly, how do you improve it to grow your business? That’s what this guide is all about. In this post, we’ll cover how to check your and your competitors’ website traffic. As well as tips for improving … Read more
Getting people on your website via social media posts and content that appears in search results can take months. But you can acquire paid traffic in a matter of days. In this post, we’ll discuss how paid traffic works and how it compares to organic traffic. And offer some tips to ensure your paid campaigns … Read more
Anna KravetsProduct Marketing Manager at Serpstat A sudden drop, or even spike, in organic traffic often seems alarming in the world of websites and online marketing, but no need to panic – this article is here to help you when this happens. We’ll show you how to swiftly spot a website traffic drop, list possible … Read more
Google’s John Mueller was asked if there is a way to prevent search traffic loss while launching a new website revamp. This specific case has URL changes with folders and subfolders. John Mueller was quick to say no; there is no way to prevent loss of traffic. In fact, John’s response was a simple “no.” … Read more
Media companies and publishers play a pivotal role in affiliate marketing. They are in the position to wield significant influence, enhance search engine rankings and drive substantial revenue for businesses. However, recent shifts in the industry have seen traditional publications lose their traffic, with smaller, newer players dominating Google’s top positions. I’ve worked with several … Read more
Monitoring your website traffic is one of the best ways to make data-driven decisions on how effectively your marketing campaigns and messaging work. Moreover, checking out your competitors’ website traffic can help you identify areas for improvement on your own site. In this article, we will look at the top eight traffic analysis tools, what we … Read more
SEO for ***** sites is a fiercely competitive space – yet pervasive and unwanted *****-intent traffic remains a big challenge for enterprises, ecommerce sites and marketplaces. Here is why this is a problem and what can be done about it. When non-***** sites rank for ***** searches It’s important to understand that “*****-intent traffic” and … Read more
Much has been written about Google Search Generative Experience (SGE), but the most important questions remains unanswered: If and when Google SGE goes live, how will it impact organic traffic? Will our traffic drop, and if so, by how much? And what can we do about it? This article presents a framework that can provide … Read more
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