13 questions to diagnose and resolve declining organic traffic

13 questions to diagnose and resolve declining organic traffic

There’s nothing like spotting a nose-dive in organic traffic to make an SEO’s heart skip a beat. The thought of digging in and finding the issues can feel downright overwhelming. The contributing factors behind SEO performance are numerous, interconnected and often complex. Where do you even start?  After over 15 years of playing an SEO … Read more

Google’s Danny Sullivan Provides 5-Step Plan To Diagnose Ranking Drops

Google’s Danny Sullivan Provides 5-Step Plan To Diagnose Ranking Drops

Google’s Search Liaison, Danny Sullivan, recently offered guidance on how to diagnose ranking declines. Sullivan provided the advice on X (formerly Twitter) to Wesley Copeland, owner of a gaming news website, who sought help after seeing a significant drop in traffic from Google searches. Google’s Search Liaison Offers SEO Tips According to Copeland’s post, he’s … Read more

Keyword Cannibalization: Top 5 Ways to Diagnose and Fix it

Keyword Cannibalization: Top 5 Ways to Diagnose and Fix it

As an SEO veteran since 2009 and the founder of multiple 6-figures SEO businesses, including Diggity Marketing, LeadSpring, The Affiliate Lab, and The Search Initiative, I’ve encountered numerous SEO challenges. One such challenge that’s been causing a stir in the industry is keyword cannibalization. Despite the controversy surrounding it, I believe it’s crucial to address … Read more

Google’s Gary Illyes: Don’t Use AI & LLMs To Diagnose SEO Issues

Google’s Gary Illyes: Don’t Use AI & LLMs To Diagnose SEO Issues

Gary Illyes from the Google Search team said on LinkedIn that you should avoid using LLMs and AI for diagnosing potential SEO issues or other issues with your site. Gary wrote, “don’t use them for diagnosing potential issues with it.” Gary wrote, “LLMs have a very high wow factor, but they have no clue about … Read more

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