by Jim May 9, 2024 Welcome back Rankers! Apologies for my lengthy absence but the world of AI is moving at such a breakneck pace that by the time I’ve planned a new video, the content is outdated! We’re celebrating 25 years in business this year, and we’ve always considered many of the things we … Read more
Although Google told us the site reputation abuse policy would go into effect on Sunday, May 5, Danny Sullivan tweeted on Monday evening that the manual actions were currently being handed out and that the algorithmic component was not yet live. At the time I write this, we have seen the first manual actions. I … Read more
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing Search tests clearer distinction between organic and paid ads. Google says having “News” in your name is not bad. Microsoft Advertising Bing Ads adds carbon neutral … Read more
Having awesome products is why people would shop in your Shopify store. But there are many options to get people to notice those amazing products. One of those is content marketing, and then specifically blogging. This article will give practical tips on improving your Shopify store’s blog posts. Main reasons to publish blog posts on … Read more
TikTok is positioning itself as a prime destination for search discovery, touting its community-driven approach as a key differentiator from traditional search engines. New insights. TikTok released new insights emphasizing the platform’s role in driving discovery across the marketing funnel: 61% of TikTok users discover new brands/products on the app, 1.5x more than other platforms. … Read more
Local grid rankings reports have been a great local SEO tool for a while. They can give you a sense of how a business ranks across various areas of a city, county, etc. Here’s an example of BrightLocal’s grid rank report:We found these reports so useful, we built our own uglier version in Looker Studio … Read more
What Is a Press Release? A press release is a brief news article about your company that you can issue to news outlets and journalists. To attract public attention, protect your brand reputation, increase brand awareness, and more. Here’s an example of a press release about a new product issued by Wet Noses, a food … Read more
Reddit is exploring monetizing its search results pages, teasing a significant untapped opportunity for the popular online forum. Logical next step. With over 1 billion monthly searches on the platform, Reddit sees advertising against user searches as a logical next step to improve monetization after enhancing the core search experience. Why we care. Reddit venturing … Read more
All signs point to ChatGPT launching a search feature soon. When? That remains the big question. Rumor has it. OpenAI is developing a ChatGPT feature that searches the web and cites sources in its results, Bloomberg reported (subscription required): “The feature would allow users to ask ChatGPT a question and receive answers that use details … Read more
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results. How did your website fare? Join us for an insightful webinar as we delve into the seismic shifts brought about by Google’s March 2024 updates and explore strategies to not just survive but … Read more
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