Having awesome products is why people would shop in your Shopify store. But there are many options to get people to notice those amazing products. One of those is content marketing, and then specifically blogging. This article will give practical tips on improving your Shopify store’s blog posts. Main reasons to publish blog posts on … Read more
In e-commerce, staying ahead of the curve is essential for success. As you strive to provide amazing shopping experiences and maximize revenue, the role of plugins in platforms like WooCommerce has become increasingly important. However, using the right plugins is necessary to unlock its true potential. In this post, we’ll discuss the best WooCommerce plugins … Read more
App store optimization (ASO) is a bit of a mystery for many SEOs. So, let’s start with the basics. While SEO is geared toward improving website rankings on search engines like Google, ASO focuses on optimizing mobile apps for stronger visibility and performance within the Apple App Store and Google Play Store. But there’s a … Read more
Reading Time: 8 minutes You’ve been running a comprehensive search engine marketing campaign comprising SEO and Google ads for your ecommerce store and have decent website traffic coming to it. The problem is that only a small percentage of those people who visit your website end up buying from you or subscribing to your newsletter. … Read more
Apple is reportedly piloting a new smart tool that uses AI to buy ads on its App Store. Similar to Google’s Performance Max and Meta’s Advantage+, this tool lightens the workload of advertisers by automatically identifying optimal ad placements within its App Store, according to Business Insider. Why we care. While PMax and Advantage+ have … Read more
Blog / SEO Industry News / Google’s March 2024 Core Update and New Spam Policies: Penalties Already in Action On March 5th, Google announced a core update to its search algorithms and spam policies. It aims to greatly reduce the appearance of content created solely to attract clicks and display more content that people find … Read more
A mobile strategy is critical to your business presence, considering the saturation of mobile devices. This is where app store optimization (ASO) comes into play. In this article, you’ll learn: What is app store optimization? How does app store optimization work? How do you optimize for Google Play & Apple App Store? Whether you are … Read more
OpenAI is opening its GPT Store next week where you can publish apps and software that you built on top of OpenAI’s GPT to the public. OpenAI sent out emails yesterday announcing this news. Greg Sterling received the email and posted it on X – the email says: Dear GPT Builder, We want to let … Read more
In the dynamic landscape of e-commerce, the demand for flexible and tailored solutions has never been more pronounced. IBM Sterling Store 2.0 stands as a robust platform, offering a comprehensive suite of features for businesses striving to enhance their online retail experiences. However, the true potential of this platform lies in the hands of adept … Read more
The Essence of a Metric Store: A metric store is a centralized repository designed explicitly for managing metrics definitions and data. Sitting snugly between your upstream data warehouses and downstream business applications, this innovative layer fundamentally transforms how metrics are handled. It’s a pivotal component in a headless BI architecture, enabling metrics to be defined … Read more
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