Google Knowledge Panels Testing Store Ratings Reviews

Google Knowledge Panels Testing Store Ratings Reviews

Google is testing showing store ratings review stars in the knowledge panels for some retail stores. Clicking on the stars will take you into the Google Store Rating panel. Google has often showed star reviews for local knowledge panels but not really based on the store ratings system, more based on the local ratings and … Read more

Apple revamps App Store search layout, emphasizing ads and suggestions

Apple revamps App Store search layout, emphasizing ads and suggestions

Apple updated the App Store’s Search tab, removing the Discover section and placing suggested apps, including ads, more prominently below the search bar. Why it matters. Advertisers will now have their apps showing at the top of the Search tab potentially increasing their ad exposure as well as leading to higher click-through rates for app … Read more

Google Search Testing Top-Quality Store and Shop Rating Labels Together

Google Search Testing Top-Quality Store and Shop Rating Labels Together

Google is testing placing both the “Top-quality store” and “shop rating” labels or badges on the same page of the search results, for the same search result snippets. Generally, Google Search would show one or the other and not both, but here Google is testing showing both of them. This was spotted by Gagan Ghotra … Read more

Store Locator SEO Case Study – Simple But Effective | Local SEO Guide

Store Locator SEO Case Study – Simple But Effective | Local SEO Guide

In our Ultimate Guide to Store Locators, we talked about how adding a basic set of State > City > Location internal links to search-only store locators can improve SEO performance for the Location Pages. A search-only locator page usually includes a store locator map and/or store finder that searches a number of locations to … Read more

21 Best WooCommerce Plugins for Your Online Store » Rank Math

21 Best WooCommerce Plugins for Your Online Store » Rank Math

In e-commerce, staying ahead of the curve is essential for success. As you strive to provide amazing shopping experiences and maximize revenue, the role of plugins in platforms like WooCommerce has become increasingly important. However, using the right plugins is necessary to unlock its true potential. In this post, we’ll discuss the best WooCommerce plugins … Read more

App store optimization: 8 tips to leverage your SEO research skills

App store optimization: 8 tips to leverage your SEO research skills

App store optimization (ASO) is a bit of a mystery for many SEOs. So, let’s start with the basics.  While SEO is geared toward improving website rankings on search engines like Google, ASO focuses on optimizing mobile apps for stronger visibility and performance within the Apple App Store and Google Play Store.  But there’s a … Read more

Transforming Your Online Store: The Art of E-commerce Website Redesign for Higher Conversions and Customer Engagement – Vizion Interactive

Transforming Your Online Store: The Art of E-commerce Website Redesign for Higher Conversions and Customer Engagement – Vizion Interactive

Reading Time: 8 minutes You’ve been running a comprehensive search engine marketing campaign comprising SEO and Google ads for your ecommerce store and have decent website traffic coming to it. The problem is that only a small percentage of those people who visit your website end up buying from you or subscribing to your newsletter. … Read more

Apple testing new tool for optimizing App Store ads

Apple testing new tool for optimizing App Store ads

Apple is reportedly piloting a new smart tool that uses AI to buy ads on its App Store. Similar to Google’s Performance Max and Meta’s Advantage+, this tool lightens the workload of advertisers by automatically identifying optimal ad placements within its App Store, according to Business Insider. Why we care. While PMax and Advantage+ have … Read more

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