See how Lectric eBike has transformed SEO to gain valuable insights for any ecommerce business looking to significantly enhance organic search traffic and compete in high-stakes markets. At a glance Massive traffic increase: Organic clicks rose from 37,000 to 210,000 per month by targeting high-search commercial keywords. Top Google rankings: Secured top three positions for … Read more
Are you curious about which digital trends will impact e-commerce SEO in 2024? We have analyzed the e-commerce line of business using Serpstat Market research data and experts’ comments. This in-depth investigation will explore the trending top 5, focusing on AI, sustainability, and exciting SEO tendencies. Analysis of SEO Trends Shaping the E-commerce Industry Typically, … Read more
Ecommerce website development doesn’t have to be difficult. Our guide breaks everything down into a clear, seven-part process. With practical tips throughout to help you get your website up and running. But first, let’s explore the main options you have for developing your own ecommerce website. 2 Popular Options for Ecommerce Website Development Here are … Read more
Do you work on an enterprise ecommerce site? If so, chances are you have to optimize massive amounts of product pages using a product information management (PIM) system. This article covers a step-by-step bulk product optimization process for SEO, highlighting some Excel formulas and third-party tools, including ChatGPT and Grammarly, to help make the process … Read more
What Is an Ecommerce Funnel? The ecommerce funnel, also called ecommerce marketing funnel or ecommerce sales funnel, is a framework that describes how people turn from prospects to customers. Here’s a simplified example of an ecommerce funnel in action: Imagine you’re in the market for a new dining table. You probably don’t just type “dining … Read more
Here’s our list of the 22 best ecommerce marketing tools. And the different marketing activities they fall under. Whether you’re a startup or an established brand, leveraging these tools effectively can grow your online presence, drive traffic, and boost sales. Let’s jump in. 1. Search Engine Optimization Search engine optimization (SEO) involves making improvements to … Read more
Business-to-business (B2B) ecommerce transactions have surged in the last few years. This rise in B2B ecommerce sales has prompted the rapid growth of platforms to facilitate online trade. Choosing the best B2B ecommerce platform is vital for companies aiming to streamline operations and enhance their online presence. Let’s explore some of the top platforms on … Read more
Reading Time: 8 minutes You’ve been running a comprehensive search engine marketing campaign comprising SEO and Google ads for your ecommerce store and have decent website traffic coming to it. The problem is that only a small percentage of those people who visit your website end up buying from you or subscribing to your newsletter. … Read more
Successful ecommerce businesses sell products and services that fill a market gap or solve a problem. They have the potential to generate income because they fulfill a need. According to a 2023 Statista survey, 43% of U.S. consumers bought clothes online, 33% purchased shoes, and 26% ordered food or beverages online. Shoppers also bought pet … Read more
The growth of digital commerce shows no signs of slowing down. While business-to-business (B2B) companies were a bit slower to jump on the digital train than business-to-consumer (B2C) companies, B2B ecommerce websites now represent a huge chunk of modern commerce. B2B Ecommerce Growth The importance of this channel is undeniable. The global B2B ecommerce market … Read more
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