If you own a local business, it’s quickly becoming imperative to understand Google’s new Search Generative Experience (SGE) and how to adjust your local SEO strategies to maintain and even enhance your presence for optimal visibility, traffic, and revenue. The good news is if your business has been employing local SEO and content marketing best … Read more
Business professionals like yourself have way too much to deal with on a daily basis – innovation that goes a million miles an hour, tens of teams that deal with different aspects of the company, and competition that just won’t quit. Naturally, you’re always looking for the latest, most efficient tool that could make your … Read more
If you’re a small business owner, people are searching for what you do on Google. Unless you show up, you’re missing out on customers or clients. SEO is how you do that, and the basics are quick and easy. Follow these tips to rank your small business higher in no time. 1. Claim and optimize your Google … Read more
Have you ever experienced the frustration of knowing there’s a potential customer nearby who needs your services, yet remains unaware of your presence? With Canada having some of the world’s highest internet usage rates, not being visible online is like waving goodbye to potential customers. But hey, that’s where hyperlocal SEO steps in. We’ve created … Read more
Marketing software for small businesses can be a game-changer for growth. As long as you choose the right tools. In this article, you’ll learn about the top marketing software options designed specifically to meet the unique needs of small businesses. 10 Great Marketing Software Options for Small Businesses We’ll look at tools across 10 different … Read more
The popularity of digital video content is undeniable. Facebook, YouTube, Instagram, and TikTok, all of which are heavily video-based, are at the top of the social media ladder. For many younger audiences, these platforms, along with a plethora of streaming services, have usurped all others as their primary source of entertainment and/or information. Some are … Read more
It’s hard to overstate the value of maximizing your organic visibility for location-based searches. A well-executed local SEO strategy lets you reach far more local customers, which can deliver a massive boost to your in-store and online traffic and sales. But if you don’t run a brick-and-mortar business, can you still take advantage of local … Read more
TikTok accused U.S. Senators of staging a “predetermined” vote to ban the platform in the United States. Next week, the U.S. House of Representatives will vote on legislation that gives TikTok’s owner, China’s ByteDance, six months to divest the app. If it doesn’t, TikTok could be completely banned in the United States, losing its 150 … Read more
Successful ecommerce businesses sell products and services that fill a market gap or solve a problem. They have the potential to generate income because they fulfill a need. According to a 2023 Statista survey, 43% of U.S. consumers bought clothes online, 33% purchased shoes, and 26% ordered food or beverages online. Shoppers also bought pet … Read more
Imagine you’re a coffee shop owner—let’s call it “Sunrise Joe.” You just opened, even though coffee joints are on every corner. The grand opening was thriving and full of new customers and coffee lovers. You gained a few followers on the social media channels you set up. Yet, as time passes, many customers return to … Read more
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