As a marketer, the great mystery behind Google’s consistent algorithm updates can be both frustrating and intriguing at the same time. Google typically announces large algorithm updates in advance which, in turn, prompts discussion and speculation among SEOs and website owners. This can lead to misinformation, confusion, and false guidance. It’s crucial to pinpoint how … Read more
It is one thing to be known as a well established company, but a whole other thing to be known as a reputable brand. The journey from a company to a brand is a difficult, long road. But a rewarding road if done correctly. Creating a recognized brand that resonates with your ideal customers can … Read more
Reading Time: 7 minutes 9 ideas for what’s next, after achieving top search engine rankings. So, you’ve achieved SEO Zen. The website is ranking for all of the top keywords that you’ve been targeting. Perhaps it’s taken months or even years to get to this point. Sure, you may not be ranking #1 for every … Read more
How aware are you of the common SERP features that appear for your target keywords? And what are you doing to take advantage of them? That’s what we’re discussing today with a lady who has over six years of experience in SEO and provides training to many companies across the UK, including guest lecturing at … Read more
Google has updated its structured data documentation for Top Stories eligibility. In addition, the search engine giant has also updated the image requirements and guidelines for Top Stories. In this post, we cover and summarise the changes that Google just made. 1. Structured data is not necessary for Top Stories It is unclear if structured … Read more
Google updates come and go. And sometimes websites pay the price. When this happens, it can be tough when you’ve noticed a drop in rankings and traffic, but there’s nothing wrong with your site. Core algorithm updates are one such update where this can happen. Google’s advice? Do nothing. Google says if a core update … Read more
Want to craft bulletproof SEO content strategies? Learn to identify the type of data you need and the best tool to source it with this in-depth tool review. Every SEO needs a fully stocked arsenal of tools to support day-to-day workflows. Just as technical SEO tools help us to identify critical areas for technical optimizations, content tools … Read more
As we move into the new year, it’s time to start thinking about the following significant trends in digital marketing. And 2023 is shaping up to be an important year for the industry. So here are some key trends to watch out for. 1. The Rise of Conversational AI Conversational AI has recently been a … Read more
It’s 2020 where websites cannot afford to overlook SEO. Because more than 93% of Internet activities begin with search engines, this is the reason why most of the companies in the US, as well as other countries, have kept SEO on the top priority. In short, you have to prioritize SEO for your business if … Read more
Search engine optimization may look easy at first glance but don’t be fooled by online tutorials, it’s an intricate process that can quickly catch you off guard. Here at Improve My Search Ranking, we’re devoted to providing companies with strategic and proven SEO services. Our solutions allow our clients to boost their online visibility and … Read more
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