The rise of AI content creation has been a game-changer – for better or worse. On the one hand, you have benefits like: Improved efficiency. Powerful content ideation. Rapid research. These efficiencies have allowed SEO programs to move faster and produced cost savings, added value and, in some cases, more revenue. On the other hand, … Read more
If you’ve ever felt like you’re on a rollercoaster ride with Google’s ever-changing algorithms, you’re not alone. Google’s Core Algorithm Updates are known for keeping you on your toes, and it’s become increasingly challenging to keep up – not to mention get ahead. These algorithmic shifts have the power to make or break your website’s … Read more
The Google algorithms—you know them, you fear them. Like a host of vengeful gods, the pantheon of Penguin, Panda, and Hummingbirds affect the SEO world with an often catastrophic impact. Whenever they happen to grace us with their presence, horror stories of lost rankings and penalties spread like famine and plague. Even the most Google-faithful … Read more
Google’s September 2023 helpful content update started rolling out Sept. 14 and completed rolling out 14 days later, on Sept. 28. The impact of this update was significant – many websites were devastated. X (formerly Twitter), forums, and Facebook groups were inundated with thousands of publishers reporting traffic drops from 10% to 70%. The update … Read more
June 6, 2023 | Posted by The In Search SEO Podcast Have you ever been involved in a website migration that could have gone better? Perhaps you’ve got some form of migration coming up, and you want to make sure that everything goes as smoothly as possible. Today we’re talking about surviving and … Read more
Google updates come and go. And sometimes websites pay the price. When this happens, it can be tough when you’ve noticed a drop in rankings and traffic, but there’s nothing wrong with your site. Core algorithm updates are one such update where this can happen. Google’s advice? Do nothing. Google says if a core update … Read more
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