If you’re an SEO professional you might be working on a site that redirects the home page to a subdirectory, for example redirecting to a country specific version of the site. Or, using placeholder content linking to the main site’s home page in a subdirectory. In both those cases you could be struggling to convince … Read more
Martin Splitt from Google posted a one-line question asking, “Should we do something to explain the crawl stats report in GSC?” This was posted on Mastodon, which has a small audience, but the responses were pretty good. It obviously makes you think, well, maybe Google will add more detail, or help documentation, around the crawl … Read more
Google has added a section to the use rel=canonical link annotations section of the canonical search documentation to clarify that rel=canonical annotations with certain attributes are not used for canonicalization. Google explained that “annotations with hreflang, lang, media, and type attributes are not used for canonicalization.” Google added this section: Google supports explicit rel canonical … Read more
SEO is the most undervalued marketing channel. It gets a shoestring budget compared to PPC or TV ads. And then it has to fight to justify its existence. Not anymore. In this article, you’ll learn seven proven ways to explain the value of SEO. Why most SEO reporting needs ripping up Resource-strapped search marketers rarely … Read more
October 11, 2022 | Posted by The In Search SEO Podcast Have you ever struggled to justify the value of SEO to your clients? If so, you need to listen to today’s episode with a major SEO nerd who has a side gig renting out glamping campers on Airbnb. She’s spoken at various … Read more
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