Facebook Retargeting Ads: Engaging and Converting Your Website Visitors

Facebook Retargeting Ads: Engaging and Converting Your Website Visitors

Retargeting ads, also known as remarketing ads, are a powerful advertising tool designed to re-engage your website visitors. These strategically placed ads remind your audience of their prior interactions with your website, encouraging them to complete an unfinished action such as filling in a form or finalising a purchase. This personalised form of advertising significantly … Read more

What Is Retargeting and How Does It Work?

What Is Retargeting and How Does It Work?

Not every user is ready to make a purchase when they first land on your website. They might be running short on time. Or maybe they want to do some more research or consult with someone else first.  This is where retargeting comes in. It’s a powerful way to reach potential customers who didn’t convert … Read more

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