Linear

Turbulence ahead: The wrath of the March 2024 core update is not linear 

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Turbulence ahead: The wrath of the March 2024 core update is not linear 

SEOs are already speculating about which update did what to which sites (the March 2024 core update or March 2024 spam update) and what sites should or shouldn’t be doing.  This is a bit dangerous. Meanwhile, Google is urging SEOs to be patient and to let this thing play out. Google isn’t yanking your chain. … Read more

Google Ads To Deprecate Non-Last-Click Rules-Based Attribution ******: First Click, Linear, Time Decay & Position-Based Attribution ******

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Google Ads To Deprecate Non-Last-Click Rules-Based Attribution ******: First Click, Linear, Time Decay & Position-Based Attribution ******

Google announced that it would deprecate non-last-click rules-based attribution ****** in Google Ads and Google Analytics starting in June 2023 and then completely by September 2023. Google said first click, linear, time decay, and position-based attribution ****** are going away. Data-driven attribution (DDA) is now recommended and last-click will remain available, Google added. “Rules-based attribution … Read more

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