People are funny. We reason with ourselves that we want the truth, but we prove time and again that we prefer being lied to. If your gut reaction to that statement is defiance, there is a strong chance that you’re lying to yourself about your own emotions. This article isn’t about the psychology of our … Read more
If you check your analytics frequently, you’ll most likely have noticed that most of your traffic comes from a few blog posts. However, the posts with the highest traffic are not always the ones that bring in the most conversions. This seems counterintuitive, but we’ll explain why. Many of the keywords that bring in the … Read more
If you’re struggling to generate blog traffic that actually converts – this episode is for you! My guest Araminta Robertson is managing director at Mint Studios, a content marketing agency that focuses on creating content that generates business, not just traffic. Araminta will be speaking at Brighton SEO this Fall, she has hosted her own podcasts … Read more
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