Over the past few days, while I was offline, the SEO chatter around the Google search ranking volatility continued to be super heated. The Google tracking tools seemed to calm down a bit, but the chatter is still very heated. This is all while the Google March 2024 core update is still rolling out 51 … Read more
It is now four weeks and one day since the Google March 2024 core update started rolling out, 29 days since it started and yes, it is not done rolling out yet. Google’s Danny Sullivan and John Mueller both confirmed that yesterday, even though Google’s search status dashboard says the same thing. Danny Sullivan said … Read more
Google has begun implementing changes to its search results in the European Economic Area (EEA) to comply with the European Union’s recently enacted Digital Markets Act (DMA). The DMA, which took effect on March 6, aims to promote fair competition in the European digital market by imposing new rules on large technology companies designated as … Read more
Google has finished rolling out the March 2024 spam update, which began rolling out on March 5th, about 15 days ago. Keep in mind, the March 2024 core update is still rolling out and will likely continue to roll out for the next couple of weeks. The spam update took 14 days and 21 hours … Read more
Microsoft seems to be rolling out a new Microsoft Advertising console design. The new interface is more modern and possibly more efficient to use. Hana Kobzová notified me of this change on X saying, “New online interface is being rolled out. It is modern, sleek & fast and very similar to Google Ads.” She posted … Read more
Bingbot is now rolling out Brotli compression for its web crawler, Bingbot. Fabrice Canel from Microsoft said on X that Bing “enabled it on a small percentage of URLs crawled each day, and we’ll gradually increase traffic throughout this spring.” As a reminder, Google supported Brotli compression for BingBot since at least 2020. This website … Read more
Google announced the March 2024 core update has now started to roll out and that this core update will take up to a month to fully roll out because it has updates to a few systems within the core ranking system. Google’s Helpful content system is now also part of the core update. In addition, … Read more
Google is rolling out its new March 2024 spam updates accompanying the very big March 2024 core update and three new spam policies. The new spam updates kick off this week and target scaled content and expired domain abuse, plus other spam, while giving notice of site reputation abuse for a May 2024 update. Google … Read more
Google has unveiled new search experiences that will soon roll out across the European Economic Area (EEA). The changes are part of Google’s preparations to comply with the European Union’s Digital Markets Act (DMA). One notable change is a carousel-style rich result for queries like “hotels near me.” Google is also adding dedicated ‘aggregator units’ … Read more
Google Ads is beta testing a new feature, a new button, in the Google Ads console named “Spacing.” This is a feature that is available for individual advertiser accounts and not rolling out as a beta to MCC accounts. It adjusts the spacing in the console’s interface to give you more space. Govind Singh posted … Read more
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