Strikes

Amazon strikes landmark deal in response to Google’s third-party cookie deprecation

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Amazon strikes landmark deal in response to Google’s third-party cookie deprecation

Amazon has secured a landmark deal with Reach, the UK’s largest publisher, to access customer data for targeted advertising. The agreement, one of the first of its kind in Europe, comes in response to Google’s plans to deprecate third-party cookies later this year. Why we care. As advertisers explore options beyond third-party cookies for targeted … Read more

Google Strikes Back: A Legal Victory Against CryptBot Malware Distributors

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Google Strikes Back: A Legal Victory Against CryptBot Malware Distributors

Google is ramping up its efforts to combat cybercrime, as the tech giant recently announced a legal victory against the distributors of the notorious CryptBot malware. Crackdown On Cybercriminals In the latest move in its ongoing campaign against cybercriminals, Google has successfully filed a civil action against malware distributors responsible for CryptBot, a type of … Read more

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