Human Behavior In Digital Marketing: How Important Is It, Really?
In the 1980s, psychology professor Robert Cialdini wrote “Influence: The Psychology of Persuasion”. Cialdini gave us unique insights into the science of human behavior. Fast forward thirty years later. We’ve applied the principles guided by Cialdini’s research to an entirely new platform: the world of human behavior in digital marketing. Today, we’re all dabblers in … Read more
