5 Image SEO Optimization Best Practices to Improve Rankings

5 Image SEO Optimization Best Practices to Improve Rankings

Although it’s still in beta testing, Google’s Search Generative Experience is reliably integrating a variety of high-quality images and other media into its AI-generated results — which means it’s time to prioritize your website’s SEO image optimization. In today’s guide, we’ll share some of the most important image SEO best practices we’re implementing for our … Read more

Google Maps Launches AI-Powered Local Business Search

Google Maps Launches AI-Powered Local Business Search

Google is introducing an experimental feature in Google Maps that uses AI to help users discover local businesses that meet specific needs. AI-Powered Discovery The new feature utilizes large language ****** to analyze Google Maps’ database of over 250 million places, photos, ratings, reviews, and more. After entering a conversational search query, Google Maps will … Read more

Google will face a new U.S. antitrust jury trial in September

Google will face a new U.S. antitrust jury trial in September

Google will face allegations of using underhanded tactics to secure its position as the world’s leading search engine in a jury trial set for September 9, brought by the U.S. Justice Department and a coalition of states. The tech giant, which owns a 90% market share in search, is accused of paying massive sums to … Read more

Your 10-point 2024 blueprint for dominating SEO and Content marketing | IMSR

Your 10-point 2024 blueprint for dominating SEO and Content marketing | IMSR

In the relentless digital arena of 2024, your online presence is your lifeline. 2024 is here, and it brings new SEO and content marketing challenges for local business owners who are trying to compete, survive, and thrive in the ever-competitive digital landscape. This guide offers 10 refined and actionable strategies to amplify your SEO and … Read more

Amazon strikes landmark deal in response to Google’s third-party cookie deprecation

Amazon strikes landmark deal in response to Google’s third-party cookie deprecation

Amazon has secured a landmark deal with Reach, the UK’s largest publisher, to access customer data for targeted advertising. The agreement, one of the first of its kind in Europe, comes in response to Google’s plans to deprecate third-party cookies later this year. Why we care. As advertisers explore options beyond third-party cookies for targeted … Read more

All You Need to Know About Report Automation [+ 4 Top Tools]

All You Need to Know About Report Automation [+ 4 Top Tools]

What Is Report Automation? Imagine turning hours of data analysis and report generation into a few simple clicks. Giving you more time to focus on strategy and growth instead of menial tasks. That’s the power of report automation. Which gathers data from various sources and compiles it into comprehensive reports without manual intervention. You can … Read more

The 9 Hottest Content Marketing Trends to Follow in 2024

The 9 Hottest Content Marketing Trends to Follow in 2024

If marketers know one thing for sure, it’s this: content marketing trends are constantly changing.  And according to industry experts, artificial intelligence (AI) dominates the 2024 content marketing trends. With the explosion of AI technology over the last two years, the need for the human touch has never been greater.  Using the experts’ advice from … Read more

Google ‘cannot proceed with third-party cookie deprecation’

Google ‘cannot proceed with third-party cookie deprecation’

Google cannot proceed with third-party cookie deprecation until it resolves concerns raised by the UK’s Competition and Markets Authority (CMA). The search engine needs to do more to address issues raised around its proposed Privacy Sandbox changes or else it will not be able to deprecate third-party cookies from Chrome in the second half of … Read more

Microsoft Testing New Copilot (Bing Chat) Upgrade Named Deucalion

Microsoft Testing New Copilot (Bing Chat) Upgrade Named Deucalion

Microsoft is officially testing a new version of the base model of Copilot (formerly known as Bing Chat), which they code-named Deucalion. Mikhail Parakhin from Microsoft confirmed this over the weekend, saying on X, “We are continually improving Microsoft Copilot, testing a new version of the base model in a flight.” Mikhail Parakhin said added, … Read more

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