Content behind a paywall is available online for a subscription or a one-time fee. It may restrict users’ and search engines’ visibility and accessibility to content, posing some challenges for SEO. However, it also has benefits, such as increasing revenue, attracting more qualified leads, and improving perceived value and trustworthiness. Are you looking to monetize … Read more
A couple of months ago, I documented how some Googlers have been removing some of their old posts (tweets) from X (Twitter). John Mueller from Google didn’t really comment on why back then (I asked) but yesterday he finally explained why he keeps removing his old Tweets (Posts) from the platform. John Mueller explained on … Read more
Managing all your marketing activities doesn’t have to drain your time and energy. Digital marketing tools can make everything from keeping track of your results to collaborating with teammates more effective and efficient. In this article, you’ll find our list of the 62 best tools for digital marketing in 2024. Which we’ve broken down into … Read more
As marketers start using ChatGPT, Google’s Bard, Microsoft’s Bing Chat, Meta AI or their own large language ****** (LLM), they must concern themselves with “hallucinations” and how to prevent them. IBM provides the following definition for hallucinations: “AI hallucination is a phenomenon wherein a large language model—often a generative AI chatbot or computer vision tool—perceives … Read more
Google completely revamped their SEO Starter Guide in a way that shows five ways to create a focused webpage that inspires trust and a positive user experience. 1. Topic-Rich Links Being useful to readers is a practical approach to web content. The recent Google anti-trust trial revealed that user interactions are a strong ranking influence … Read more
Google has officially retired the “cached” link feature that allowed users to access archived backups of websites. The cached links were a longtime staple of Google Search, functioning as a way to view unavailable or changed webpages. “It was meant for helping people access pages when way back, you often couldn’t depend on a page … Read more
Updated: February 2, 2024. Welcome to my go-to list of 40+ best SEO podcasts. I keep this list regularly updated to help you stay on top of the SEO game. If you’ve been with me for a while, you know that I’m a big fan of SEO podcasts. I honestly believe that these top SEO … Read more
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