In an analysis of 10,000 keyphrases where product reviews rank highly, Google’s increasingly prominent ‘Discussions and forums’ SERP feature was present in 7,702 of them. Reddit was the most dominant brand in the results by far, but that’s only scratching the surface of what I set out to discover. I wanted to know: Can new … Read more
In the relentless digital arena of 2024, your online presence is your lifeline. 2024 is here, and it brings new SEO and content marketing challenges for local business owners who are trying to compete, survive, and thrive in the ever-competitive digital landscape. This guide offers 10 refined and actionable strategies to amplify your SEO and … Read more
Most SEOs know the difference between short-tail and long-tail searches. In local SEO, we take it further by giving these search term types another name: implicit and explicit searches. Applying this concept to your local search strategy can help improve your local rankings and drive leads from Google Maps with arguably less effort. Here’s how … Read more
Voice search is a rapidly growing trend in SEO. As more and more people use voice-activated devices to interact with the internet, it is becoming increasingly important to optimize your content for voice search. This guide will provide you with an overview of voice search optimization, including the key factors that affect ranking in voice … Read more
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