Mastering Feature Personalization for Native Mobile Apps and Web Applications / Blogs / Perficient
Fresh from the latest experimentation and personalization conferences, it’s evident that while artificial intelligence (AI) is the top trend, personalization remains a pivotal factor in your website and native mobile app. Surprisingly, many companies still underutilize this powerful tool. They may experiment with geo-targeting and content tweaks but struggle to see the direct impact on … Read more