Ensuring a Smooth Transition: The Ultimate Agency Breakup Checklist

Ensuring a Smooth Transition: The Ultimate Agency Breakup Checklist

  Navigating a transition away from an external marketing partner—whether an agency, a freelancer, or even an in-house team member—is a critical juncture for any business. The reasons for parting ways can vary, but executing a smooth and well-managed transition should always be a top priority. This article provides a comprehensive checklist to help you … Read more

Google Ad business faces breakup after being charged with EU antitrust violations

Google Ad business faces breakup after being charged with EU antitrust violations

Google may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. Following a lengthy investigation, the European Commission suggested that “mandatory divestment” is the only way the search engine can resolve the issue. Why we care: If Google does sell part of its ad business, … Read more

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