TikTok is facing renewed calls for a potential ban in America by U.S. Senators. A bipartisan group of lawmakers is proposing a law that would force ByteDance, TikTok’s owner, to divest the app within the next six months. If not, TikTok risks losing its user base of 150 million people in the United States. The … Read more
Google is facing a $2.27 billion lawsuit by 32 media groups claiming that the company’s digital advertising practices have led to financial losses. The publishers, including Axel Springer and Schibsted, are based in various countries across Europe, such as Austria, Belgium, Bulgaria, the Czech Republic, Denmark, Finland, Hungary, Luxembourg, the Netherlands, Norway, Poland, Spain, and … Read more
Here are some Googlers you may recognize at the WordCamp Europe Conference the other week. This is a Site Kit booth, you can even see Google has custom designed t-shirts for the event. Some of the Googlers you may recognize include Mariya Moeva, Andrey Lipattsev and James Osborne. Mariya shared the photo on Twitter: Hiiiiiiiiiiiiiiii! … Read more
Google may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. Following a lengthy investigation, the European Commission suggested that “mandatory divestment” is the only way the search engine can resolve the issue. Why we care: If Google does sell part of its ad business, … Read more
Within twelve months, we increased organic traffic to the website by 334%, from 29,778 sessions in August 2021 to 116,658 sessions in August 2022. Improved international targeting aided even more impressive results for Arabic landing pages, which grew 629% from 10,826 sessions in August 2020 to 78,973 sessions in August 2022. The SEO campaign generated … Read more
In a wildly dramatic and painful-to-watch session, TikTok CEO Shou Zi Chew testified before Congress in a hearing that will determine the future of the social media app. Just as US user adoption hit 150 million, the CEO faced tough questions from out-of-touch congresspeople about safety, privacy, selling data, and security concerns. Here’s what happened: … Read more
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