Technical SEOs aren’t concerned that the rise of artificial intelligence (AI) will negatively impact their job security. That’s one insight from the State of Technical SEO Report 2024, released by digital marketing agency Aira and the Women in Tech SEO community. 64% said they were “not at all” worried. 36% said they were either “a … Read more
Google rolls out Search Console enhancements allowing owners to remove, verify unused ownership tokens for improved security. Google updated Search Console with the ability to remove unused ownership tokens. You can now verify token removal to prevent unauthorized access. The update enhances security and access control for website properties. Source link : Searchenginejournal.com
Google Search Console has released a security update around user permissions and controls management where you can better manage the ownership tokens. Ownership tokens are used for when people verify your site in Search Console, Merchant Center and other Google products and sometimes people who had access in the past to your profiles no longer … Read more
In today’s interconnected world, cyber threats are increasing day by day. Therefore, the importance of security testing cannot be ignored. Hence, API security testing is important in ensuring sensitive data and resources’ confidentiality, integrity, and availability. What is an API? APIs are the application programming interface. It is a type of software testing that analyses … Read more
In the dynamic landscape of software development, where Kubernetes has become the linchpin of modern application deployment, ensuring robust security measures is non-negotiable. This comprehensive guide explores the indispensable realm of security testing methods and the influential power of test frameworks in the Kubernetes environment. Essential Security Testing Methods Penetration Testing: Simulating Attacks for … Read more
Mozilla published the results of a recent third-party security audit of its VPN services as part of it’s commitment to user privacy and security. The survey revealed security issues which were presented to Mozilla to be addressed with fixes to ensure user privacy and security. Many search marketers use VPNs during the course of their … Read more
Perficient’s Generative AI Lab is consistently developing POCs to help clients explore use cases for generative AI and helping them operationalize it with policies, advocacy, controls, and enablement. Our team recently built a POC for Internal ChatGPT that offers a secure and efficient way for companies to leverage the power of chatbots while maintaining control … Read more
Google Analytics 4 has rolled out two new features to help improve data security and reporting accuracy. The new capabilities, which are available in GA4 now, enable marketers to redact client-side text and exclude Google data signals from reports and explorations. Data redaction. This new feature is designed to help minimize the risk of unintentionally … Read more
TikTok is trialling a new ad-targeting tool that reportedly offers improved data privacy protection. PrivacyGo operates like a data clean room, where separate parties can input multiple sets of data and find commonalities without sharing the original source. Why we care. If PrivacyGo works as expected, this tool will provide marketers with deeper insights into … Read more
Google’s YouTube series, SEO Office Hours, presented a user question: “Does the integration of security headers such as HSTS have a ranking influence?” According to John Mueller, a Google Search Advocate, the answer is no. Recently, we also covered a similar topic on SSL and HTTPS, which was also addressed by Mueller. In that separate … Read more
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