Google confirms sunset details for 4 attribution ****** in Ads and Analytics
Google is retiring four rules-based attribution ****** for all properties in Google Ads and Google Analytics in mid-October 2023: First-click. Linear. Time decay. Position-based. The ****** listed above will be removed from both the Analytics user interface and Admin API. Why we care. If you’re using these ****** in Google Ads, it will affect you. And … Read more