So you want to promote your business? I could give you some generic advice like “make a website” and “post on social media.” But you probably already thought of that—and likely haven’t had any luck with it yet. Instead, let me share some of the proven, low-cost promotion strategies I’ve learned in my 10+ years as … Read more
Google Analytics 4 (GA4) is a sophisticated web analytics tool. But it isn’t your only option. Despite its many advantages, there are also plenty of disadvantages to consider. Luckily, there is no shortage of analytics tools that can compete with it, both in features and price. Here, we’ve compiled a list of 15 free and … Read more
Promoting a product while low on cash—every company goes through this phase. But the good news is you don’t need to spend a ton of money to get your product in front of the right audience. We’ll start with things you can do for a product launch and move on to promotion tactics you can use … Read more
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