Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more
PageRank (PR) is a Google algorithm that ranks web pages in search results by evaluating the number and quality of links to a page. It operates on the principle that pages receiving more high-quality links are deemed more important and are thus ranked higher. PageRank was created by Google co-founders Sergey Brin and Larry Page … Read more
Step back in time, and Google PageRank was the SEO metric that everyone talked about. An increase in your PageRank score was a great demonstrator that your SEO strategy (and, in particular, your link building strategy) was working. Fast forward to today, and PageRank is rarely mentioned. Not because it’s no longer important. But because … Read more
PageRank was once at the very core of search – and was what made Google the empire it is today. Even if you believe that search has moved on from PageRank, there’s no denying that it has long been a pervasive concept in the industry. Every SEO pro should have a good grasp of what … Read more
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