The Google “Code Red” That Triggered Thousands of “Code Reds” at Publishers: Bard, Bing Chat and the Impact of AI in the SERPs

The Google “Code Red” That Triggered Thousands of “Code Reds” at Publishers: Bard, Bing Chat and the Impact of AI in the SERPs

In this post I cover if AI will cite, or not cite, sources in the search results, and the potential impact to publishers that rely on that traffic for revenue. i.e. Will clicks from the SERPs get pummeled like we think it might? Last week, both Google and Bing announced AI chat in the search … Read more

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