Google Ads Audience Segments: Types, Tips, and Best Practices

Google Ads Audience Segments: Types, Tips, and Best Practices

When running ads, focusing your campaign on a specific group helps you reach people who are more likely to be interested in your ad. And even make a purchase. You can do this by using audience segments in Google Ads. In this article, you’ll learn more about what audience segments are, how they work, the … Read more

Google Ads With Sync Columns & Segments Across MCC Accounts

Google Ads With Sync Columns & Segments Across MCC Accounts

Google Ads now lets advertisers sync columns and segments across the same or different accounts, using MCC accounts. There is this option to let you choose which account to apply your preferences from in the Google Ads dashboard. This was spotted by Natasha Kaurra and posted on Twitter, she said, “Spotted New Google Ad Feature: … Read more

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