Studies have shown that content marketing generates leads more cost-effectively than traditional marketing. But, the complex task of calculating the ROI of these efforts is often challenging.
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Studies have shown that content marketing generates leads more cost-effectively than traditional marketing. But, the complex task of calculating the ROI of these efforts is often challenging.
Today, your clients are online no matter what your business is. In fact, there are 4.66 billion active internet users globally out of the total world population of 7.83 billion. And what are these people doing on the internet? Reading or consuming content. Your task, therefore, is to communicate with them through various channels and … Read more