What is a Knowledge Graph? A knowledge graph is a structured representation of knowledge that describes entities and the relationships between them. Knowledge graphs are a part of “knowledge representation“, a field of Artificial Intelligence (AI) that deals with presenting data in a way that enables machines to engage in reasoning, problem-solving, decision-making, and inferencing. … Read more
Product pages are where the final decision to purchase a product is made. By optimizing them for SEO (and adding a sprinkling of UX), you’ll increase the chances of attracting more visitors and converting them into loyal customers. In this beginner’s guide, I’ll share 16 elements that collectively make up the anatomy of a well-optimized … Read more
If you’re trying to demonstrate expertise for Google’s EEAT guidelines, then use this: Nathan Gotch Nathan Gotch is the founder of Gotch SEO Academy. Over the last decade, Nathan’s led hundreds of successful SEO campaigns in the most competitive niches like health, legal, B2B, and SaaS. And his SEO expertise is featured on Semrush, Ahrefs, … Read more
Healthline is one of the biggest health niche websites. We’re talking tens, if not hundreds of millions of clicks every month with fierce competition. It doesn’t get much more exciting in SEO than this. Healthline is owned by media giant company Red Ventures, which has a whole RVO Health subdivision comprising many domains in this YMYL … Read more
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