Webinar with Liam Carnahan – 2024 Forecast: Adapting to the Unknowns in SEO — Serpstat Blog
Webinar with Liam Carnahan – 2024 Forecast: Adapting to the Unknowns in SEO Source link
Forecast
How to Forecast Organic Traffic by Improved CTR [Template]
![How to Forecast Organic Traffic by Improved CTR [Template]](https://www.seoclarity.net/hubfs/Blog%20Covers%2009%20SEP_Forecast%20Organic%20Traffic-1.png)
It’s hard to accurately forecast these days. Due to rapidly evolving SERPs and algorithm changes, click-through rates (CTR) have declined significantly — especially for top positions. Source link
Fashion ecommerce: How to analyze search demand and forecast trends
Fashion ecommerce is going through a period of change. Brands are under increasing pressure from consumers and market forces to become more sustainable and less wasteful, especially in fast fashion. As a result: Several brands are starting to charge customers for returning online purchases. Resale ecommerce, or “recommerce,” is growing quickly and entering the mainstream. … Read more
U.S. paid search spend forecast to hit $110 billion in 2023
Paid search spend is expected to reach $110 billion this year, according to a new eMarketer forecast. Search and retail media. Paid search represents 41.8% of total digital spending. If it reaches $110 billion, its growth will remain slightly higher (at 8.2%) than overall U.S. digital ad spend, which is expected to increase by 7.8%. Within … Read more
2023 Forecast: SEO & Content Marketing Trends You Need To Know
Looking for new ways to update your content marketing and SEO strategy? Is uncovering which marketing channels to prioritize for maximum performance and ROI this year oddly challenging? If you’re pressured to increase output under decreased budgets, we’ve got you covered. On April 19, I moderated a webinar with Pat Reinhart and Allie Bhutani of … Read more
