Google Ads To Automatically Pause Low-Activity Keywords In June

Google Ads To Automatically Pause Low-Activity Keywords In June

Google Ads will automatically pause low-activity keywords starting in June 2024. That means campaigns with keywords that were created over 13 months ago and have zero impressions over the past 13 months will be paused. This is similar to Google Ads automatically pausing inactive ad groups but this is at the keyword level, not ad … Read more

Google Ads will pause low-activity keywords starting in June

Google Ads will pause low-activity keywords starting in June

Google Ads will automatically pause low-activity keywords, starting in June, according to an email sent to advertisers by the Google Ads team. What is low activity? Campaigns that were created more than 13 months ago and that have had zero impressions in the past 13 months. Why we care. Navah Hopkins explained it well on … Read more

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