While the standard blue links used to provide a comprehensive ranking story 10 years ago, the SERP has become increasingly crowded with a variety of new visuals and features. Source link
Meta has previewed two new generative AI tools for video asset creation and picture editing. The projects will eventually be rolled out to Facebook and Instagram, enabling content creators to generate videos and edit in-stream images within seconds using text prompts. Why we care. Instantly generating various video assets and image edits reduces the back-and-forth … Read more
In the opening week of the US Justice Department’s antitrust case against Google, the search company faced allegations that it strong-armed partners into deals that cemented its dominance. The federal government argues that around 2010, Google began using anti-competitive tactics to maintain its search engine monopoly. The case sheds light on Google’s reliance on default … Read more
Are you wondering how to add a profile picture to your WordPress site? To establish an online presence, it’s essential to have a well-designed WordPress profile that’s visually appealing to viewers. One key element to achieving this is by adding a profile picture. Not only does it serve as a representation of yourself or your brand, but … Read more
The key to your SEO success is publishing authentic content and thinking about ranking in terms of concepts, rather than individual signals. That’s according to Googlers Martin Splitt, John Mueller and Danny Sullivan in the latest Search Off the Record episode. The group discussed ranking updates and systems, content, the importance of user-centricity and more. … Read more
March 14, 2017 | Posted by Mordy Oberstein There has been a lot of Google algorithm update activity as of late, and it would be nice to get some perspective on what’s been going on, as these algorithms can seriously impact your rankings. Now, as you may well know, Google has said it … Read more
April 19, 2017 | Posted by Mordy Oberstein Everyone, on whatever level, knows that marketing data analysis is important. We, in the SEO and digital marketing industry, are cognizant of this reality all the more so. However, not all data is equal, both quantitatively as well as qualitatively. Data is not merely the … Read more
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