Google Ad Strength For Performance Max To Weigh Assets Quantity & Variety More With More AI Rollouts

Google Ad Strength For Performance Max To Weigh Assets Quantity & Variety More With More AI Rollouts

Google Ads announced that within Performance Max the search ad company is rolling out asset generation globally in English with more languages to come. Plus, image editing will finish rolling out in the U.S. in March, with global English expansion following shortly after. This means that Google is adjusting its Ad Strength formula to weigh … Read more

5 SEO mistakes sacrificing quantity and quality (and how to fix them)

5 SEO mistakes sacrificing quantity and quality (and how to fix them)

Quantity and quality are often diametrically opposed. Increase the former, the latter drops like a rock.  Try to bring it back up, and pretty soon, you’re back where you started; lowering quantity back down to bring them into balance. But here’s the thing. It doesn’t have to be this way. In a world of endless … Read more

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