surfaces

The rise of Google followership: Unlocking visibility on Google’s surfaces

by
The rise of Google followership: Unlocking visibility on Google’s surfaces

Google is no longer just a search engine. It is adopting social signals that increasingly impact content visibility across Google surfaces like Search, News and YouTube. This shift requires brands to rethink what it means to do SEO today and beyond. The article explores how Google is expanding into a surface ecosystem, why followership matters … Read more

Why Noindexing Syndicated Content Is The Way – Tracking 3K syndicated news articles to determine the impact on indexing, ranking, and traffic across Google surfaces [Case Study]

by
Why Noindexing Syndicated Content Is The Way – Tracking 3K syndicated news articles to determine the impact on indexing, ranking, and traffic across Google surfaces [Case Study]

Last month John Shehata from NewzDash published a blog post documenting a study covering the impact of syndication on news publishers. For example, when a publisher syndicates articles to syndication partners, which site ranks and what does that look like across Google surfaces (Search, Google News, etc.) The results confirmed what many have seen in … Read more

Social media & sharing icons powered by UltimatelySocial
error

Enjoy Our Website? Please share :) Thank you!