March 11, 2020 | Posted by Liraz Postan When it comes to search engine optimization, there are seemingly endless tasks to complete. You have both on-page and off-page considerations, as well as content audits, competitor research, tracking and monitoring, and technical issues. Of course, once that is done, you’ll have to do plenty … Read more
Google has released a new crawler, a new Googlebot, named Google-InspectionTool. This new Google crawler will be how Google identifies crawling activity for the crawler used by Google Search’s testing tools, like the rich results test and Google Search Console’s URL inspection tool. Google-InspectionTool. Google posted details about this new crawler in its help document … Read more
An XML sitemap is a way to show search engines (like Google) the most important pages on your site. It basically says: “These pages are important to me. Index them.” But you probably know that. (Read our complete guide to sitemaps if you don’t.) We assume you came here to find the best sitemap generator … Read more
AI copywriting is the creation of written content via machine learning and natural language processing (NLP) software. You can write anything from ad copy to blog posts with the help of AI copywriting. AI copywriting software works by scraping the web (or analyzing a similar input) for related content, learning about it, and providing new … Read more
May 14, 2020 | Posted by Rank Ranger It’s hard to believe we’re already into Q2 of 2020. How time flies when you’re in quarantine! While we release dozens of updates over the course of a quarter, we figured we’d highlight the biggest product releases of Q1. Here are the most notable SEO … Read more
Meta has introduced the AI Sandbox, which will bring generative AI to its advertisers. Meta’s three new generative AI features. Select Meta advertisers can now create text variations, generate images from prompts and adjust image sizes – all with the ultimate goal of making the ads more engaging. Text variation. Simply enter your ad copy … Read more
One of the biggest opportunities of search engine optimization (SEO) is performing keyword research and designing a content plan supported by the results of your research. Keyword research helps you to: Understand your target audience’s search intent. Gather information about related topics and questions searchers often ask. Monitor the current competitive landscape for your topic. … Read more
Amazon advertisers may soon gain the ability to create AI-generated image and video assets to use in ad campaigns. The company has confirmed it is now building a team to provide those tools, The Information reported. There is no estimated timeline for when this will become available. Why we care. The ability to natively create … Read more
Content is still king for online businesses. Want to rank on Google? You need content. Want social media followers? More content. I’ve personally published thousands of articles across dozens of blogs, recorded hundreds of videos, and posted who even knows how many photos. Creating that much content takes a lot of time, but the right … Read more
A backlink, also referred to as an incoming link or inbound link, is a link from one website that points to another website. It acts as a vote of confidence for the linked website and informs Google and other search engines that the linked website content is relevant to the topic and a valuable one. … Read more
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