TikTok launched a new Data Portability API as part of its efforts to comply with the Digital Markets Act, which is being rolled out this week. This feature gives users on the platform the option to choose how their data is handled between the platform and third-party apps. It aligns with TikTok’s ongoing efforts to … Read more
Google Ads has evolved significantly in recent years, with more automation and artificial intelligence being introduced to simplify campaign management. One area where PPC advertisers now have to make strategic decisions is geotargeting – whether to let Google’s algorithms determine where ads are shown based on performance data or to set specific geographic targets manually. … Read more
Mary Anderson and the Windshield Wipers Mary Anderson, who visited NYC on a snowy day in the early 1900s, saw the need for manual wipers that the driver could use from inside the vehicle. In 1905, Mary Anderson invented windshield wipers to improve driving in rain and snow. Before the invention of windshield wipers, drivers … Read more
For years and years now, spammers have been creating fake obituaries using automated methods. In fact, Danny Goodwin covered the issue Google Search has with obituary spam a couple of years ago when Bill Slawski passed. But it is still an issue and it is getting worse. Earlier this week, respected industry vet Chris Silver … Read more
X, formerly known as Twitter, has launched two new features to improve brand safety and control for advertisers. Sensitivity Settings and Enhanced Blocklist will be rolled out for all customers over the next few weeks in the X Ads Manager. Managing Director of X, Linda Yaccarino, said: “This announcement completely reinforces our commitment to brand … Read more
Google’s Search Relations answered several questions regarding webpage indexing on the latest episode of the ‘Search Off The Record’ podcast. The topics discussed were how to block Googlebot from crawling specific sections of a page and how to prevent Googlebot from accessing a site altogether. Google’s John Mueller and Gary Illyes answered the questions examined … Read more
Version control is a critical component of the software development process, allowing organizations to track changes and collaborate on code development. In the context of Salesforce development, version control is especially important, given the complex and dynamic nature of the platform. This is where AutoRABIT comes into play, providing a comprehensive solution for version control … Read more
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