Elon Musk plans to make X (Twitter) a paid-for platform to tackle bots

Elon Musk plans to make X (Twitter) a paid-for platform to tackle bots

Elon Musk is planning to make X (formerly known as Twitter) a paid-for platform for all users. In a bid to tackle the issue of rampant bot activity, he unveiled proposals to roll out small monthly subscriptions during a live conversation with Israeli Prime Minister, Benjamin Netanyahu. Musk did not specify how much the plans … Read more

X (Twitter) is bringing back political ads

X (Twitter) is bringing back political ads

X, formerly known as Twitter, is lifting its ban on political advertising in the US. The Elon Musk-owned platform famously banished political ads back in 2019 when former CEO Jack Dorsey was still in charge. Explaining his decision at the time, Dorsey posted: “This isn’t about free expression. This is about paying for reach. And … Read more

Embed a Tweet in Twitter | Rank Ranger

Embed a Tweet in Twitter | Rank Ranger

August 7, 2014   |   Posted by Shiri Berzack Twitter has come out with a new feature (currently only available on the mobile app) where you can “Copy link to Tweet”, in other words, embed another tweet into your new tweet. This is a great alternative to simply retweeting or even quote retweeting, because … Read more

Twitter Analytics for Everyone | Rank Ranger

Twitter Analytics for Everyone | Rank Ranger

September 2, 2014   |   Posted by Shiri Berzack In July I posted about Twitter introducing analytics for organic tweets, however that was only for business and verified accounts, meaning if you had already run ads with Twitter, you could access this. Now Twitter has introduced analytics for everyone, giving people more information about … Read more

X (Twitter) tells advertisers that promoted accounts are over

X (Twitter) tells advertisers that promoted accounts are over

X, the company formerly known as Twitter, has started depreciating promoted accounts. Moving forward, advertisers will no longer be able to promote their brands in timelines using the ad format, which makes more than $100 million in global revenue for the platform Why we care. The removal of promoted accounts serves as a warning to … Read more

X (Twitter) lowers eligibility threshold for ads revenue sharing program

X (Twitter) lowers eligibility threshold for ads revenue sharing program

X, formerly known as Twitter, has reduced the eligibility threshold for its ads revenue sharing program. Verified creators now need to have generated 5 million impressions in the previous three months – as opposed to 15 million. In addition, the company has also lowered the minimum payout requirement to $10 instead of $50, enabling more … Read more

X (Twitter) unveils new features to boost control and safety for advertisers

X (Twitter) unveils new features to boost control and safety for advertisers

X, formerly known as Twitter, has launched two new features to improve brand safety and control for advertisers. Sensitivity Settings and Enhanced Blocklist will be rolled out for all customers over the next few weeks in the X Ads Manager. Managing Director of X, Linda Yaccarino, said: “This announcement completely reinforces our commitment to brand … Read more

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