Google Ad Manager updates give publishers more creative controls

Google Ad Manager updates give publishers more creative controls

Google is rolling out updates to Ad Manager that will give publishers greater control over how direct sales ads appear on their reserved ad inventory, based on partner feedback. The announcement. A Google spokesperson told Search Engine Land: “We’re rolling out updates to give publishers more control over direct sales served by Google Ad Manager. … Read more

How to remove content and links from Google’s AI Overviews by using ‘preview controls’ like nosnippet, data-nosnippet, and max-snippet

How to remove content and links from Google’s AI Overviews by using ‘preview controls’ like nosnippet, data-nosnippet, and max-snippet

At Google I/O a few days ago, Google announced that AI Overviews would be rolling out to users in the United States (with more countries coming soon). That’s beyond the Search Generative Experience (SGE) labs experiment that launched in May of 2023. It’s a huge deal since many have been wondering how Google would proceed … Read more

TikTok launches enhanced ad placement controls

TikTok launches enhanced ad placement controls

TikTok introduced two new controls to give advertisers more choice regarding where their content appears: Category Exclusion. Vertical Sensitivity controls. Additionally, the social media platform is merging account-level controls for all brand safety and suitability solutions within TikTok Ads Manager (TTAM) to make using these new tools even easier. Why we care. Ads appearing alongside … Read more

Meta rolls out new and updated tools to improve brand safety controls

Meta rolls out new and updated tools to improve brand safety controls

Meta introduced new tools and features to existing tools that enable brands to monitor their reputation across its platforms. They include: Brand Rights Protection (updated). Rights Manager (updated). Intellectual property reporting center (new). These tools make it easier for businesses to monitor brand impersonation, prevent scams, report intellectual property infringement, and block infringing content across … Read more

Google Maps: New Location Data Controls & Ability To Delete Visits

Google Maps: New Location Data Controls & Ability To Delete Visits

In a move to increase user privacy, Google Maps launched updates to give users more control over location data storage and recent activity. With these updates, users will be able to manage their Location History with greater precision. The changes could, however, affect analytics data marketers utilize for location targeting. Timeline Storage On Local Device … Read more

Google AdSense Vignettes Ads New Frequency Controls

Google AdSense Vignettes Ads New Frequency Controls

Google AdSense this morning rolled out frequency controls for vignette ads format in Auto ads. These frequency controls let AdSense publishers decide how often vignettes are shown to their users. These new controls rolled out on October 23, 2023, and the default vignette frequency is set to 10 minutes. Publishers can choose their own frequency … Read more

Bing adds controls for webmasters to disallow their content in Bing Chat

Bing adds controls for webmasters to disallow their content in Bing Chat

Bing has announced a set of new controls to allow webmasters and site owners to block Bing Chat from using its content for AI training and Microsoft’s generative AI ******. “While we are actively collaborating with the industry on establishing future AI standards, we also wanted to provide more immediate support for publishers,” Fabrice Canel … Read more

YouTube is removing individual ad controls on new videos

YouTube is removing individual ad controls on new videos

YouTube is binning individual ad controls for newly uploaded videos in November for the following ad types: Pre-roll Post-roll Skippable Non-skippable Moving forward, creators will only be able to decide between displaying ads before or after a video, and whether to have this option on or off. If they turn this option on, YouTube will … Read more

Google Ads PMax Brand Safety Controls & Reporting Clarifications

Google Ads PMax Brand Safety Controls & Reporting Clarifications

Google’s Ad Liaison, Ginny Marvin, posted a X/Twitter thread clarifying some of the confusion about brand safety controls & reporting supported in PMax, Performance Max campaigns. Ginny Marvin wrote, “There’s been some confusion about brand safety controls & reporting supported in PMax. So I want to share a rundown of important levers available to help … Read more

Microsoft Working On Content Controls For Bing Search vs Bing Chat

Microsoft Working On Content Controls For Bing Search vs Bing Chat

The other day I reported on how some are upset that Bing Chat is surfacing content that is behind paywalls, raising suspicions that Bing Chat is not respecting the robots.txt directives. While that is probably not true, as I reported earlier, Fabrice Canel from Bing did hint that Bing will be adding more controls around … Read more

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