Ecommerce brand debuts AI-generated product review summaries

Ecommerce brand debuts AI-generated product review summaries

Newegg, an American online retailer, now summarizes customer reviews using ChatGPT, the company announced. The AI-generated summaries of customer reviews – called Review Bytes – appear on product pages, highlighting pros and cons. Why we care. This is innovative and smart use of AI in ecommerce that could potentially drive more sales for the company. … Read more

Moz debuts new metric, Brand Authority, to measure brand strength

Moz debuts new metric, Brand Authority, to measure brand strength

A new metric, called Brand Authority, is now available in the Moz Pro SEO toolset and the Moz API, the company announced today. What is Brand Authority. Moz’s new Brand Authority metric can be found in Domain Overview. Moz assigns an “online brand strength” score between 1-100. There is also a new brand comparison visualization. … Read more

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