YouTube expands Content Takeovers to offer exclusive advertising on more inventory

YouTube expands Content Takeovers to offer exclusive advertising on more inventory

YouTube is expanding Content Takeovers, allowing brands to become exclusive advertisers across additional inventory, such as: Entire creator channels. Custom lineups. Playlists. Specific videos. What are Content Takeovers? YouTube’s Content Takeovers grant brands exclusive control over specific inventory, ensuring that only their ads are displayed during a designated period. This solution allows brands to effectively … Read more

Exclusive: After $1.3M Sale, Finance Site GreedyRates Is Now Part of Wise Publishing – Detailed.com

Exclusive: After $1.3M Sale, Finance Site GreedyRates Is Now Part of Wise Publishing – Detailed.com

I started writing this article on the 17th of August when I discovered the news I’m about to share but I wasn’t able to write it up as my new report on digital goliaths, Detailed Q1, had to take priority. The reaction to Q1 was incredible — thank you to everyone who took the time … Read more

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